Print Media

La Presse
300,000 copies – 800,000 readers

• Extensive promotion of the fairs in the Career and Business sections the week before the event
• Special fair insert in the Career and Business pages.

Metro
200,000 copies – 300,000 readers

• Several ads appearing in the Career section in the weeks preceding the fairs

Imagine Magazine
5,000 printed copies - A version is sent to 45 000 members via email

• Promotion of the Salon carrière of Le Réseau des ingénieurs du Québec in Imagine, a magazine published by Réseau des ingénieurs du Québec and send to engineers and students in engineering of Quebec.

Publicity

Métromédia Plus
1.5 million users per day

• Posters (station format) strategically placed in Métro stations one month before the Fairs.
• Posters (station format) in the corridors of the main Métro stations one month before the Fairs

Métrovision 

• Electronic billboard: over 200 messages appearing in the Lionel-Groulx, Guy-Concordia, McGill and Berri-UQAM stations 2 weeks before the fairs

Internet 

• Réseau des ingénieurs du Québec Website: reseauIQ.qc.ca 
    300,000 pages seen per month and 30,000 visitors
• L’Événement Carrières Website: ecarrieres.com
    25,000 visitors and 100,000 pages seen per month
• Banners, buttons and special information pages on the partner Websites

e-marketing  Campaign

• 15,000 e-mails sent to candidates via the ecarrieres.com and monemploi.com Websites 
• Information e-mail sent several times to over 45,000 engineers and engineering professionals.
  

Media Relations

• Press releases and extensive media coverage for the launch of the fairs